Promoting the diverse spectrum of African American literature

Satisfying readers’ book buying needs

Serving as a resource and vehicle of expression for aspiring and established writers

Introducing and making African American literature more accessible to a broader spectrum of readers

Providing a forum for the exchange of constructive opinions on African American literature

Fostering positive trends in African American reading and literature.

Advertising & Author Promotion
AALBC.com is the most popular site for Black literature averaging over 900,000 unique visitors each month. We serve more than 5 million advertisements –both banners and book graphics— through our family of sites and sell over 20,000 books every year. We leverage our unique position to reach a large, targeted audience.

We also collaborate with several important media properties that serve to extend our reach; BooksThatClick.com is a print and online marketing tool, Harlem World Magazine is a quarterly print publication serving increasingly diverse neighborhood in New York City and beyond, and MosaicBooks.com the first website dedicated to Black literature.

AALBC.com also has arrangements with popular bookstores to sell light box ad placements, and is an official reseller of advertising spots for the Literary Living Television program that airs on the Black Family Channel.

Small budget? No problem. AALBC.com offers a range of services with price points to meet every budget and maximize exposure per dollar spent.
 

Book Sales
Over 1,400 unique titles were sold by us in 2006 -- the majority of which were written for the African-American audience. We sell books directly and through affiliate programs.
 

Book Reviews
Our highly desired book reviews offer candid critiques of both fiction and nonfiction books.
 

Web Services
By providing domain registration and forwarding AALBC.com simplifies your ability to create a webpage and place your book online using your personal domain. Just register a domain name, yourname.com then forward it to AALBC.com profile page, aalbc.com/yourname.htm. This allows you to get your book online ASAP, eliminates the need for you to wait until you create your own website, and works so that yourname.com is what people will see in the browser. Additional web services include web site hosting and tools for creating web sites. 24x7 telephone support is provided for all web services. Learn More
 

Speaking Engagements
As the founder and webmaster of AALBC.com, Troy Johnson is a public speaker in demand. He holds a degree in electrical engineering from Syracuse University, a MS in Information Systems Engineering from Polytechnic University, and an MBA from New York University's Stern School of Business. He has also completed Stanford University's Publishing on the Web Course. Troy speaks on a wide variety of topics including digital media, literature, and marketing.
 

Ad Banner Rates (Download Marketing Kit .pdf file)
Advertiser Login (monitor advertising campaign statistics)

Authors & Publishers 

How to Get Your Book Reviewed by AALBC.com
Author & Book Profile Rates
Reading List Submission Guidelines
AALBC.com Live - Online chats with Authors
AALBC.com Literary Salons

Website Statistics
AALBC.com Demographics
AALBC.com Media Clips
AALBC.com References in Books
Testimonials
Press Releases
A Trip Down Memory Lane

Download AALBC.com Flyers and Promotional Material

AALBC.com Flyers
AALBC.com Branded Products
AALBC.com Banners (for use on other web sites)
About Our Logo

Book Club Information

The Coffee Will Make You Black On-line reading Group
Current & Past Reading List

Discussion Boards

Thumper's Corner - African-American Literature
The Poetree - AALBC.com Poet's Discussion Board
Culture, Race & Economy
Thumper's Corner Archive

Website Information

Contact Us
Site Map
AALBC.com Book Reviewers
Frequently Asked Questions
Send Us Your Feedback
How to Link to AALBC.com
eNewsletter Archive
AALBC.com Best Sellers

Information on Founder & Website Designer, Troy Johnson

Troy Johnson Brief Biography & Related Information